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Point Ari at companies you already win with, and it finds more companies like them. Your best customers are the clearest picture of who buys. A look-alike list puts that picture to work. You will end up with: a company table of look-alikes, added to your starting list or kept separate, ready to score and to find people at. Before you start: look-alike search works best with a look-alike data provider connected under Settings › Connections › Integrations. Without one, Ari falls back to a broader search by description and tells you so. Starting from your won deals needs a CRM connected. Ari is available on Enterprise and Enterprise Plus seats, and on Admin seats.

Three ways to start

All three are the same ask, and Ari runs the same search for each.

Steps

1

Load your starting list

Or paste names:
2

Ask for look-alikes

Ari uses every company on the starting table at once. Add limits when you want them:
3

Or start from one company

Ari matches the name to the company’s real website first, so a business with the same name doesn’t sneak in. Giving the website removes any doubt.
4

Remove the ones you already know

Both checks are free.
5

Score, then find people

Look-alike people

The same idea works for people. Start from a few of your best contacts and ask for more like them. Ari returns people with similar roles and backgrounds for you to review.

How it works

Look-alike search compares companies by industry, size and what they do. It finds companies only: it never returns phone numbers or emails. So it’s usually followed by a people search and, if you want, phone lookups. The rows arrive with size and location, so you can trim before you look for people.

Prompts to try

You’re done when

  • You have a table of look-alikes, separate from or added to your starting list.
  • Companies already in your CRM, or on the starting list, are removed.
  • The top of the list is scored and ready for a people search.

Next steps

Score your accounts

Rank the look-alikes before you look for people.

Find contacts at target accounts

Reach several people at the ones that score well.